Raising the Bar for A-Level Content in an AI-Fueled Marketing World
Kevin is a professional copywriter and content strategist with 10 years of experience. With a background in journalism, Kevin understands what gives a piece of content the “it” factor to pull readers in. Even as AI writing tools have taken center stage in today’s marketing mix, Kevin’s philosophy is that there can be absolutely zero compromises in quality, regardless of how it’s created. This is a mindset he brings to Wildish Agency as the company stays in tune with how the marketing world is evolving.
My journey started at the University of Iowa, where I studied journalism. After a few years of freelancing, I teamed up with Wildish Agency to lead the content team, creating content strategies and overseeing the writing process. I worked closely with clients to understand their goals and tailored each strategy to fit their needs. As AI writing tools became more popular in marketing, I saw the potential to use them to make content creation more efficient, while still keeping the quality high. I’ve always focused on blending smart strategy with creative ideas to connect with audiences in a real, valuable way.
I joined Wildish Agency to tackle a range of content strategies across different industries. With a heavy focus on local marketing, I saw this job as an inviting challenge to improve results for clients, while also working to elevate the local community in Northern Nevada.
My approach to content creation and strategy has remained the same throughout my entire career: find the most desirable topics for customers and produce the best piece of content on the web about it.
